RENO, Nev. (September 9, 2025) — The Abbi Agency, a Nevada-based full-service marketing agency, has expanded its marketing offerings by launching a dedicated Influencer Marketing service line. As part of this expansion, the agency is proud to announce that nationally recognized chef and creator Kevin Ashton (@oldscoolkevmo) has selected The Abbi Agency as his talent management partner.
For the past four years, Kevin has served as a sorority chef, building on 28 years as an Executive Chef and more than 40 years of culinary experience overall. His approachable style has earned him an incredible online community, with 4.9 million followers on TikTok, 1 million on Instagram, 197K on Facebook, and 1.4 million on YouTube. While he’s a beloved figure in Northern Nevada, Kevin’s influence reaches nationwide not just for his recipes, but for the warmth and personality that make every dish feel like home.
Since partnering earlier this year, The Abbi Agency has further brainstormed and developed Ashton’s brand strategy, partnerships, content collaborations, speaking opportunities, and long-term growth – solidifying its role as his Influencer Talent Management agency of record.
“Food brings people together, and my goal has always been to make cooking feel welcoming and doable for everyone,” said Kevin Ashton. “The Abbi Agency understands that mission along with how to protect it as we scale, so I’m excited to work with a team that values storytelling, community, and partnerships that make a real impact.”
The Abbi Agency’s Influencer Marketing & Social Media Manager, Brittany Bober, leads the agency’s growing influencer marketing practice. Over the past two years, she has spearheaded campaigns alongside the agency’s public relations and social media teams, developing strategic partnerships with influencers for clients including Nevada Health Link, New Mexico Tourism Department, Pacific Surfliner, Visit Camarillo and more. The agency helps clients leverage the incredible, authentic voices of creators to achieve their business goals and helps influencers develop their own brand identities, expand their followings and secure additional revenue.
“Expanding my role in the influencer marketing space and working alongside Kevin is deeply rewarding work,” said Brittany Bober, Influencer Marketing & Social Media Manager at The Abbi Agency. “The industry is moving fast, and creators need partners who can protect their voice while opening doors to bigger, better opportunities. With content creators being an essential and growing part of today’s marketing mix, I’m excited to help champion them as the agency provides talent management and influencer marketing services.”
For more information on The Abbi Agency and their work as an integrated marketing agency, visit www.theabbiagency.com.
About The Abbi Agency
The Abbi Agency (TAA) is a full-service marketing and public relations agency that builds brands, shifts perceptions and inspires action. Working with world-class travel destinations, national health initiatives and Fortune 500 heavyweights, TAA generates movements that cannot be ignored. Headquartered in Nevada with offices in Las Vegas, Reno, and Helena, Montana, TAA is a certified B Corporation, committed to using bold business as a force for good. TAA works in a variety of industry sectors, from travel and tourism to education, nonprofits, healthcare and beyond. Recently named Advertising Agency of the Year by the American Advertising Federation’s (AAF) Western Region Best of the West Media Awards and Bulldog PR’s Midsize Agency of the Year, the agency excels in creating award-winning integrated marketing campaigns for clients, including Aramark Destinations, Nevada Health Link, Carnival Cruise Lines, Google, New Mexico Tourism Department, The Life You Can Save, Edgewood Tahoe, the Nevada Mining Association, Visit Carmel and many more. Learn more at theabbiagency.com.