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The Brandman Agency Named Agency of Record for ResortPass

by | May 2, 2019

The Brandman Agency announced ResortPass—a revolutionary hotel booking platform—as the newest addition to its worldwide luxury travel and lifestyle portfolio. Positively disrupting and transcending the hotel industry, ResortPass offers guests daytime access to hotels and resorts for use of the pool, spa, fitness center, and additional amenities, without the commitment of an overnight stay. Providing the ultimate “daycation” for locals and travelers, and creating new revenue streams for hotels, ResortPass is effectively bridging a gap in the market with this innovative solution.

ResortPass creator, Amanda Szabo, first conceptualized the idea in 2016 while living in San Diego near several upscale resorts with the desire to utilize their empty pools on the weekdays. After realizing this untapped opportunity in the hospitality industry and the unmet demand for consumers, ResortPass was born as a small-scale startup in the local community. Now, the platform has over 130 hotel and partners in various cities within Arizona, California, Florida, Georgia, Hawaii, Massachusetts, New Mexico, New York, South Carolina, Texas, and Washington D.C. The ResortPass prices start around $25 for access to pools, hot tubs, fitness centers and more. Top tier day passes range up to $150 or more for private cabanas, which often include food and drink services. Each carefully curated partner offers unique packages created by hotels and resorts themselves.

“We’re thrilled to welcome ResortPass to The Brandman Agency family,” says Melanie Brandman, Founder and CEO of The Brandman Agency. “As someone who travels constantly, ResortPass allows me the opportunity to experience endless hotel amenities in the wide range of destinations I frequently travel to. There is nothing more fabulous than checking out a swanky pool for the day.”

Perfect for a family-friendly day by the pool, bachelorette outing at the spa, offsite meeting location, or personal day to indulge in some much-needed R&R time – ResortPass is accessible for everyone. Not only is it offering a solution for locals who would like to enjoy the leisure amenities at hotels or travelers staying at alternative accommodations such as Airbnb, ResortPass is effectively creating “day guests” for hotel properties, introducing entirely new revenue possibilities, and helping hotels better compete in a dynamic traveling landscape that no longer relies on traditional bookings.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

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