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Thomson Safaris and Thomson Family Adventures Appoints WEILL for PR

by | Aug 8, 2018

Thomson Safaris and Thomson Family Adventures have appointed Geoffrey Weill Associates to handle their public relations needs in North America, it was announced today by company President Geoffrey Weill.
Created 38 years ago by the dynamic married duo of Rick Thomson and Judi Wineland, Thomson Safaris specializes in personally crafted trips to Tanzania. To this day, Thomson Safaris uses only local guides in its hand-picked itineraries, offering access to people and areas of the Serengeti that other outfitters can’t.

The company’s Kilimanjaro Treks are some of the most highly respected tours in the region,with the most qualified guides and a 98% summit success. Committed to quality and care, all of their guides are Wilderness Responder Certified. A founding member of the Kilimanjaro Porters Assistance Project – an NGO advocating for the rights of porters, Thomson has distinguished itself by upholding the highest standards for the treatment and compensation of porters, launching such initiatives as Porter Appreciation Week in 2018.

Thomson Safaris is the recipient of both a “Tanzania Conservation Award” and “Humanitarian of the Year Award” from The Tanzania Tourist Board. Thomson’s sister nonprofit, Focus on Tanzanian Communities (FoTZC), was started by Thomson Safaris co-founder Judi Wineland and a group of guests who wanted to bring educational resources to developing regions in Tanzania.

In 1998, with young children, Judi and Rick answered a need by creating Thomson Family Adventures, catering to families of all sizes and composition. Today, Thomson Family Adventures is still the only tour operator in the US exclusively dedicated to family travel. Pioneers in what is now a burgeoning niche market in the travel industry, Thomson Family Adventures now offers more than 90 itineraries and covers regions of North, South and Central America, Africa, Asia and Antarctica. The company also offers specialized tours specifically for teens and millennials, age groups often overlooked in the family market.

“We are thrilled to be adding Thomson Safaris and Thomson Family Adventures to our portfolio of unique travel products,” said Ann-Rebecca Laschever, Executive Vice President of WEILL. “Although they have been offering first-class safari and memorable travel experiences for several years, they are not as known in the industry as they deserve to be. We look forward to changing that.”

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