Award-winning travel and lifestyle PR agency, Carolyn Izzo Integrated Communications (CIIC) announced its partnership with Palladium Hotel Group, the seventh-largest hotel chain in Spain with 50 years in the hospitality industry. With extensive experience in international travel and tourism, CIIC has been selected to lead Public Relations efforts for all Grand Palladium Hotels & Resorts and TRS Hotels brands located in Mexico and the Caribbean.
Palladium Hotel Group was founded by the Matutes family in the late 1960s and continues to follow their creative vision and management style 50 years later. The chain focuses on achieving a well-defined product differentiation through 10 brands that provide excellence, entertainment, engagement, and innovation. Each brand has its own identity aiming to provide each guest with tailored experiences reflective of their lifestyle. The 10 brands include TRS Hotels, Grand Palladium Hotels & Resorts, Palladium Hotels, Palladium Boutique Hotels, Fiesta Hotels & Resorts, Ushuaïa Unexpected Hotels, Bless Collection Hotels, Ayre Hoteles, Only YOU Hotels, as well as licensed brand Hard Rock Hotels in Ibiza and Tenerif.
“We are honored to have been selected to work with such an iconic and pioneering hotel group and excited to apply our knowledge and expertise to further elevate the group’s evolving brands,” said CIIC President & Founder Carolyn Izzo-Feldman.
CIIC was founded on the principles of delivering personalized, strategic PR services to implement innovative campaigns that move the needle. The company represents a range of lifestyle and tourism clients, including destinations, hotels, food and beverage, and real estate.