Award-winning PR firm continues to support Orlando’s attractions industry with media relations and digital services, increasing national and local brand awareness
ORLANDO, Fla. (October 1, 2024) – Uproar PR, a global, award-winning public relations agency providing media relations, thought leadership, digital and influencer services, today announces its partnership with the Orlando Museum of Art (OMA) to provide public relations and communications strategy.
The full-service PR agency is increasing OMA’s brand awareness through media relations and digital services to spotlight its curated collection and increase attendance at its exhibitions, events and additional programming.
The Orlando Museum of Art – Orlando’s flagship museum – has been providing visual art education and experiences for 100 years and welcomes more than 130,000 visitors annually.
Uproar is sharing stories on OMA’s mission, exhibitions, collections and special events with both local and national media, as well as highlighting the importance of connecting people through art.
Uproar is also executing a social media strategy, developing content that engages with target audiences, facilitates lead generation and boosts ticket sales. Since onboarding, Uproar has already grown OMA’s impressions by 80%.
“OMA is a long-standing, staple attraction in the heart of Orlando, and we are honored to become an extension of the team,” said Mike Harris, co-founder and CMO of Uproar PR. “We’ve been given an opportunity to pull from our deep insight into the arts and entertainment industry and it’s been extremely fulfilling to see how it has shaped the success of our campaign. Our focus now is to continue this momentum, sharing then news of OMA’s exciting new exhibits.”
“It’s important that we foster deep connections with our community and continue to build our programs, because we know the impact art can have,” said Cathryn Mattson, CEO of OMA. “We needed a partner that knew how to tell our story through traditional media and social media. Since engaging with Uproar, we have seen exciting momentum and more visitors enjoying our dynamic exhibitions and excellent education programs.”
Based in Orlando, Uproar has managed PR efforts for many of the area’s premier events, including the 2024 U.S. Olympic Marathon Trials, the NFL Pro Bowl and March Madness college basketball games, as well as many of the leading local companies and associations.
For more on Uproar PR, visit www.uproarpr.com. For more on the Orlando Museum of Art, visit www.omart.org.