Sam Ruchlewicz, Director of Digital Strategy and Data Analytics at Warschawski, a full-service advertising, marketing, digital, public relations, branding, web design, VR/AR, creative and crisis communications agency, will speak at the Hero Conf, the world’s largest all-PPC conference, about how to identify and accurately measure metrics. The event will take place in Austin, Texas at the Hilton Austin from April 16th to 18th.
Sam’s session, “Moneyball Analytics: Measure What Matters & Make ROI Dreams Come True,” will take place on Tuesday, April 17th from 3:00 to 3:45 pm and will provide attendees with a comprehensive frame work to enable them to effectively measure the total economic value of their digital efforts and translate that into actionable insights and bottom-line outcomes.
“I am honored to speak at the Hero Conf and share my insights into how data and analytics can be leveraged to improve performance and more accurately capture business results,” said Ruchlewicz. “As the world continues to become more digital and results driven, it is crucial to understand what to use and how to quantify the real, bottom-line business impact of campaigns. I am excited to host a session that will empower attendees to successfully leverage information and achieve their business goals.”
Hero Conf is the world’s largest all-PPC conference, and each year brings the biggest names and brightest minds together under one roof to discuss the tactics, strategies, present and future of pay-per-click advertising. With 50 speakers, 40 breakout panels, 5 keynotes and 550+ PPC like-minded attendees, it’s the platform for innovative ideas, creative discussions and connections that matter.
