Westin Tampa Bay announced the recent hire of new Director of Sales and Marketing Colleen Beck. The beachfront hotel will undergo a long-term investment that will bring Westin Tampa Bay to its fullest potential by the end of 2020. The hotel also named Christopher Reagan new Director of Finance.
“We’re excited to welcome Colleen and Christopher to our growing team,” said David Sheets, general manager of Westin Tampa Bay. “Their impressive knowledge of the Florida market combined with their experience working for marquee hotels and brands that have gone through similar transitions, will be essential in our overall plans and development of the Westin Tampa Bay.”
As Director of Sales and Marketing for Westin Tampa Bay, Beck brings more than 25 years of hospitality experience to the team, most of which were spent working locally in Florida. She will be responsible for driving the sales and marketing strategies for the 244-room hotel. Creative and results-oriented, Beck’s skills in forecasting, budgeting, revenue control, P&L management and performance measurement stem from her previous years in leadership and director roles at various hotels including The Westshore Grand Tribute Portfolio Hotel, Hilton Tampa Bay Airport Westshore, Sheraton Suites Westshore and more.