LinkedIn has always been looked at as a job search or recruiting tool. In reality, it’s a lot more than that. With 310 million monthly active users, you will be surprised to know that this platform offers ample potential to connect with media members, build a strong...
As chaos follows in the wake of injustice, and the U.S. (and now the world) faces dark days of violence and destruction, PRSA's 2020 Chair T. Garland Stansell released the following letter to Association members on Monday, which we wanted to share with all of our...
Bulldog Reporter is pleased to announce the winners of the 2020 Bulldog PR Awards, recognizing the most outstanding public relations and communications campaigns from the past year. The Bulldog Awards are the only PR awards program judged exclusively by journalists....
The COVID crisis has challenged brands to find innovative ways to connect with consumers, and new data suggests brand marketers may be losing ground to influencers when it comes to building trust. Consumers are spending more time and increasingly engaging with...
Sometimes it can feel like you spend more time justifying your work than you do getting things done. That’s the sentiment that came through in the “challenges” section of the 2020 JOTW Communications Survey. “Budget” was replaced as the top challenge facing...
How big is the blast when a star larger than the sun explodes? That describes the skyrocketing popularity of video on social media platforms. As video was accelerating 258 percent on Facebook between 2016 and 2017, Mark Zuckerberg was quoted as saying, “I see video as...
While U.S.-based retail sales recoil amidst the COVID-19 pandemic, new data revealed by cross-border commerce firm eShopWorld found that U.S. brands are seeing significant global e-commerce growth when quickly tapping new markets outside the U.S. Driven by apparel,...
As restrictions continue to be rolled back, brick-and-mortar retailers are preparing for plenty of in-store traffic. New research from proximity search optimization firm MomentFeed sheds light on how each generation is being impacted during COVID—and provides clues...
Google the phrase “value of diversity in teams.” You’ll find a raft of research about organizations committed to representation across gender, race and personality, and the measurable business advantages they have as a result. Case in point, recent studies reveal that...
As social distancing measures loosen around the country, new research from survey sampling solutions firm InnovateMR explores consumer perceptions in the U.S. New results from the second wave of the firm’s ongoing research to understand the impact of COVID-19 on...
The power of social media has never been more apparent, with the top social media influencers being able to reach and connect with millions of fans across several different platforms. Take PewDiePie, for instance, a Swedish social influencer with 119.8 million...
Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Bloomberg News: Luke Kawa (@ljkawa) has left. Buzzfeed: Alex Kantrowitz (@Kantrowitz) is leaving the title but will...