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Alex Hinojosa

Alex Hinojosa
As SVP of Digital Marketing & Media at 4media Group, Alex Hinojosa strives to develop and deliver shareable media impressions. "Cut through the clutter and create memorable content with the potential to go viral!" That was his mantra during his nearly two decades as a broadcaster for CBS Radio, iHeartMedia and ESPN Radio in major markets including DC, Atlanta and Tampa.
Holiday planning: PR survey and satellite media tour timeline

Holiday planning: PR survey and satellite media tour timeline

The memes are already popping up on social: “Only ___ number of shopping days left before the holidays!” In the life of PR and marketing, this time of year is vital for creating standout brand content to increase awareness and consumer action. Let’s take a look at a...

16 Tips For a Successful Satellite Media Tour

A satellite media tour (SMT) remains an effective public relations tactic that can often generate high-quality results that matter to your clients. However, an SMT in 2016 is very different from 10 years ago, back when we all had MySpace accounts. Today, across the PR...