Tina McCorkindale

Tina McCorkindale
Vaccination PR: How communicators can help to end the COVID-19 pandemic

Vaccination PR: How communicators can help to end the COVID-19 pandemic

As the COVID-19 vaccine begins to roll out in the U.S., communicators can play a critical role in increasing vaccine confidence and uptake. In a survey conducted in November, the Pew Research Center found that 60 percent of Americans said they would “probably” or...

Are we overly optimistic about employee engagement during COVID-19?

Are we overly optimistic about employee engagement during COVID-19?

Since March 2020, the Institute for Public Relations, with partners such as Peppercomm, Harris Insights, and Leger, has published four studies (the fifth, an e-book, is to be published in July 2020) focused on how communication departments and agencies are handling...