Experimentation is what defines the winner from the losers in this ever-changing digital world. At the heart of these experiments is customer experience—and one of the best ways to mine these insights is through surveys. Doing so gives better business value to your...
Gary Viray is the founder and CEO of Propelrr, a data-informed digital marketing agency operating both in the United States and the Philippines. Gary’s insights are founded on decades worth of experience in various digital marketing principles, with particular expertise in conversion rate optimization (CRO), and marketing experimentation. He usually writes for HubSpot, AWR, SEJ, Rappler, e27, and more.