The demand for PR specialists is predicted to grow by 6% by 2033. However, working in a remote PR team means moving quickly and staying flexible in a fast-paced world. Meaning, when news breaks or trends shift, you can’t wait around. You need strong systems, sharp...

Key challenges of product marketing—and how to overcome them
Many people underestimate what it takes to be an effective product marketer. Not only do you need to wear many hats and keep a finger on the pulse of the market, but you also need to be a master storyteller, data analyst, and have the communication skills to...
5 PR workforce productivity tips for a successful 2022
A day in the life of a PR professional may overwhelm anyone. The whirlwind of tasks that a PR pro accomplishes in a day is no joke. There is no shortage of things to do or hats to wear. This is why it’s crucial for PR pros to optimize their productive time. As a PR...
Ultimate checklist for PR agencies to legally utilize blockchain and Defi in 2021
With blockchain taking the world by storm, one transaction at a time, companies regardless of industry are lining up to leverage the technology to their advantage. Gone are the days when blockchain was a technology just for techies and companies that can decode...
5 tips to leverage social media for outstanding customer service
Customer service today is not what we knew a few years ago. Today, no one has the patience to send customer service emails or dial customer support numbers. Think about it—when was the last time you did so? Using social media for customer service is not new. But the...