Cyberattacks have long been a key concern for every business operating via the web. Year after year, the volume of cyberattacks has increased significantly. According to stats, there were around 2,365 cyberattacks in 2023. Moreover, a data breach in 2024 can cost a...
6 industry-focused reasons why law firms should rely on PR agencies
In today's evolving legal landscape, law firms increasingly need public relations support due to technological changes, shifting regulations, and heightened competition. Law firms must distinguish themselves, and the right PR firm can significantly improve their...
Are blockchain PR and marketing agencies the secret weapon for Web3 success?
So you’ve built an amazing new blockchain-based product. You’re convinced it’s the next big thing in Web3—destined to revolutionize the industry. But now comes the hard part—actually getting it in front of people and convincing them to use it. That’s a task much...
6 unconventional growth hacks for breaking crypto PR marketing plateaus
If you’re marketing a crypto project, you know how difficult it can be to keep up momentum. The space moves incredibly fast, attention spans are fleeting, and there’s always some new coin or token vying for the spotlight (or maybe some scandal stealing the headlines)....
8 ways effective HR system boosts your law firm’s reputation and image
A law firm's reputation and image are more than just assets in the competitive legal industry; they are an adequate measure of success. Every famous legal firm has a well-functioning human resources (HR) system that helps define and preserve its position in the legal...
9 ways to empower PR employees to prioritize their mental and physical health
Mental health is a crucial aspect of overall wellness that significantly impacts physical health. It can lead to a weakened immune system, high blood pressure, heart disease, and reduced life expectancy. 90 percent of those in PR have experienced some form of mental...
12 buzz-generating PR tactics that help you build and maintain your brand image
The industry of public relations is constantly evolving. It has become one of the most essential tools for building and promoting a successful brand. But press releases and pitching are not the only PR strategies that can help get a business recognized and talked...
4 steps for creating personal development plans for employee growth
No matter the size of your organization, creating personal development plans is crucial for business growth. According to research, more than three-quarters of employees are more likely to stick with an organization that offers continuous training. Investing in your...
7 things PR firms should know about their legal clients
Staying ahead of the curve in the fast-paced public relations world is crucial. PR firms must comprehensively understand their industry and specific requirements when working with legal clients. PR professionals can adeptly navigate the realm of legal communications...
From engagement to lead gen, here are 6 ways to improve collaboration with unified communications
Business collaboration and communication are being drastically improved thanks to unified communications (UC). Whereas companies previously had to use various communication tools, frequently resulting in confusion, inefficiency, and higher costs, today's businesses...