As the dust settles on the failure of Silicon Valley Bank (SVB), ground zero might turn out to be a one-two punch of mishandled communications. First, there was a newsletter well read by venture capitalists (VCs) that may have begun an erosion of confidence. Second,...
When a recession looms, the conventional wisdom is to pull back, cut costs, and go conservative. For startups, this often leads to the short-sighted decision of reducing an activity that brings them the most public attention and holds the promise of spurring new...
Climate tech startups raised $53.7 billion in 2021, with nearly half ($22 billion) going to the transport sector, for technologies like lithium-ion batteries or electric aviation. Today, climate tech is a subset of “cleantech” and it encompasses technologies and...
As social media matures and multiplies, it's clear that traditional journalists are no longer the only avenue for media coverage and market exposure. Users can choose the content they prefer to follow, view, and engage with due to social media's diverse and...
It's not every day you get to watch what it's like for a massive brand to operate without a global PR strategy. Tesla offers us this window in a remarkable experiment. Errant tweets, car breakdowns, insulting markets, going back on promises, and accident fires aren't...