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Matt Raven

Matt Raven
Matt Raven is Vice President and Head of Digital at Look Left Marketing.
3 ways to use search data to build your annual PR plan

3 ways to use search data to build your annual PR plan

The start of the year marks the annual planning season for many organizations. While the classic components of messaging adjustments and media list refinement are still critical, few brands effectively incorporate SEO data to enhance their strategies. If you’re a...