Once the storm has passed, it’s tempting to want to put a PR crisis behind you. But while operations have returned to normal, the truth is your company now exists in a new normal. How do you navigate this territory? Here are three key questions to ask yourself as your...

Why silence is not golden in a crisis
When the going gets tough, many of us tend to either say too much, or nothing at all. Turns out, neither of those tactics work in business. When disaster strikes, staying quiet is a close second to the devastating effects of foot-in-mouth. In recent years we’ve seen...
Crises & The Flash Boys Effect: When response speed affects outcome
With the evolution of digital and social media, and the demand for corporate transparency at an all-time high, we’re seeing more exposés, scandals and crises than ever before. From a news anchor’s comments sparking crisis for an entire network, to allegations against...
Why governing bodies should use media monitoring and analysis
There has been some debate and backlash surrounding the use of media monitoring and analysis by government agencies. But why do government departments and agencies really use services like this? Traditionally, the purpose of governmental media monitoring and analysis...
Ebola mentions in US online media: warranted coverage?
While the largest epidemic of Ebola virus disease (EVD) in history is currently spreading through three West African countries, here in North America we've seen 4 cases—only one leading to unfortunate death. Yet, the amount of online news items uncovered by MediaMiser...
How social monitoring can help before, during, and after a PR crisis
With millions of people using social media each day, the chances of a PR crisis going viral are exponentially higher than they used to be: news and stories can now spread like wildfire. That’s why social media monitoring has become so valuable, and can be your first...
Breaking Bad finale: Breaking Bad vs. Breaking Good
Walter White and his drug lord alter-ego, Heisenberg, cooked up the final episode of Breaking Bad this week. But, according to Twitter, did the trending tragic hero keep on breaking bad? Or did he at least partially redeem himself in the eyes of viewers?
My First Tweet
In anticipation of Twitter’s upcoming Initial Public Offering, we thought we’d run down the first tweets of some of the notables and influencers who regularly post on the social network.
#Blackfish vs. #SeaWorld
When Magnolia Pictures released “Blackfish”, an anti-SeaWorld documentary meant to draw attention to the issue of animals in captivity, it stirred up a ton of attention for both the film’s creator and the well-known theme park. WARNING: As this is an intense issue...
AMC’s Breaking Bad: Twitter’s deconstruction of Heisenberg
AMC's Breaking Bad is one of the most popular and critically-acclaimed shows on cable television. The first episode of the final season kicked of on Sunday, August 11 and viewers took to Twitter to express their love. We tracked the hashtag #breakingbad to see what...
Donut vs Cronut
When NYC’s Dominique Ansel Bakery announced its newest sugary creation, the Cronut, people went wild for it. But how did Cronut buzz compare to the launch of a similar product by Dunkin’ Donuts, the Donut Sandwich?
7 things you may not know about… Jim Donnelly
A few days after Jim arrived at MediaMiser and dove into his new role as director of content and strategic alliances, we sat down with him for a brief Q&A session. His answers to our seven questions provide some insights on his past, his interests, and what really...






