The past few years have shone an unprecedented spotlight on the pharmaceutical industry. The sector has played a key role in improving health outcomes for billions and has had one of the most transformative effects on modern medicine in recent centuries. Yet the...
Neil McLeod is Director of Strategic Communications at The PHA Group.
Why communications are vital at every stage of M&As
Study after study puts the failure rate for mergers and acquisitions at somewhere between 70 and 90 percent. Of course, every case is different, but while each failure comes down to a unique set of challenges, communication issues are usually somewhere in the mix. Too...
The cannabis industry needs PR—here’s the UK breakdown
The UK’s legal cannabis industry is growing at an exponential rate. Unbeknownst to many, the UK is in fact one of the largest exporters of medical cannabis in the world, whilst CBD products are used by more than 7.3 million people in the UK each year. The...