When Dyson launched its first vacuum cleaner, the technology was genuinely better. But James Dyson spent five years being turned down by manufacturers who couldn't see past the brand names already on the shelves. Here, Richard Stone, founder of technical and...
A wine labelled only 'red, France' sells for a fraction of what a bottle carrying the winemaker's name commands. On May 6, Google announced five changes to how citations appear inside AI Overviews and AI Mode—making named authorship a search ranking variable. Here,...
When the Michelin Guide launched in 1900, it wasn’t built to cover every restaurant. It only reviewed the ones worth the detour. Here, Richard Stone, founder of technical PR agency Stone Junction, explains what Google’s preferred source feature means for industrial...
I recently attended a seminar presented by the venerable Andrew Bruce Smith. In it, he used that phrase, ‘retrieval augmented generation (RAG)’. I immediately asked myself why a term that is really about programming an AI had found its way into a PR seminar, but there...