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Tommy Morgan

Tommy Morgan
Tommy Morgan is Manager of Public Relations at Avalara.
6 trends that will impact the PR profession in 2021

6 trends that will impact the PR profession in 2021

2020 was a year of radical change for nearly every industry—to put it kindly. The COVID-19 pandemic shifted how we all live and work seemingly overnight. Mandated closures, concerns over the virus, and other factors led to an increase in ecommerce adoption, a rise in...

Blending digital and print in modern direct marketing

Blending digital and print in modern direct marketing

“Direct marketing is the most efficient way to reach a defined audience.”—Sylvia Nash Many MarCom experts are convinced that direct marketing is dead. Sadly for them, that’s just not the case. According to a 2016 Benchmark Report, direct marketing still accounts for...