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Vikas Sharma

Vikas Sharma
Vikas Sharma is a digital marketing specialist with a passion for writing about the latest trends and insights in the field. An ardent travel enthusiast, Vikas enjoys exploring new places and integrating his expertise through collaborations with fellow digital marketing people.
Why the E-E-A-T approach is essential for your brand’s PR success

Why the E-E-A-T approach is essential for your brand’s PR success

Establishing and maintaining your brand's reputation hinges on more than just offering quality products or services. E-E-A-T (which stands for Expertise, Experience, Authoritativeness, and Trustworthiness), plays a pivotal role in how effectively your brand engages...