SEO and PR may appear like two different disciplines. However, they work well together to boost your business's reputation and online visibility. SEO can ensure that you optimize the technical aspects of your site, keywords, and content to rank higher on search...
Vikas Sharma is a digital marketing specialist with a passion for writing about the latest trends and insights in the field. An ardent travel enthusiast, Vikas enjoys exploring new places and integrating his expertise through collaborations with fellow digital marketing people.
Why the E-E-A-T approach is essential for your brand’s PR success
Establishing and maintaining your brand's reputation hinges on more than just offering quality products or services. E-E-A-T (which stands for Expertise, Experience, Authoritativeness, and Trustworthiness), plays a pivotal role in how effectively your brand engages...