THE CHALLENGE “We need people to know what we’re doing,” says founder Richard Stellar. Before adopting Agility’s media database and integrated email outreach platform, the non-profit used a newswire service to send press releases. “We got a horrible response,” says...
It’s the role of the UICC communications team, specifically Media and Communications Manager Eric Grant, to stay abreast of major research, policy, and medical news. Monitoring a vast topic like cancer pulls in hundreds of thousands of media hits every week. “Breast...
The Challenge Missing critical coverage and a lack of global reach prompted a search for a more capable partner. When Christopher Demetriou, Digital and Communications Campaign Lead at Future Coal, was tasked with reviewing PR technology vendors, he was seeking a...
The Challenge Evaluating the coverage and share of voice of the Mastercard Foundation’s global initiatives To drive financial inclusion and education among youth in Africa and Indigenous Communities in Canada, the Mastercard Foundation required a robust tool to...
The Challenge Adapting to the evolving travel landscape Catering to millions of passengers requires being equipped with the latest travel developments to provide a pleasant and seamless travel experience. The modern customer journey encompasses various touchpoints,...