fbpx

Many workers will be productive today—cybershopping, that is

by | Nov 27, 2017 | Public Relations

Workers may be busier checking off shopping lists, not work tasks, this Cyber Monday, according to new research from staffing firm Robert Half Technology.

Three-quarters (75 percent) of workers surveyed admitted to shopping during work hours on a company device, and forty-one percent said they spent one hour or more shopping on the job during last year’s Cyber Monday. This year, 23 percent of all respondents said they plan to spend even more time on online bargain hunting while at the office.

‘Adding to cart’ at break time

Nearly half of workers (46 percent) said they grab most of their Cyber Monday deals while on their breaks or at lunch, while others make purchases whenever they have a free moment during the day, keeping browser tabs readily open (29 percent). Twenty percent of the employees polled prefer to shop first thing in the morning.

Many workers will be productive today—cybershopping, that is

Cyber-shopping confusion

Corporate online shopping policies may not be as clear as employers think. Forty-three percent of workers said their boss or company allows them to shop online during Cyber Monday, while almost a third (31 percent) admitted they didn’t know their workplace policy.

When CIOs were asked to describe their organizations’ online shopping policies on a company-issued device, almost half (49 percent) said they allow access, but monitor for excessive use. Another 22 percent said they allow unrestricted access, and 29 percent said they block employees from accessing online shopping sites.

A day off to shop

It may be convenient to grab holiday deals online, but a majority of workers would rather have a day off to shop sales right after the Thanksgiving holiday. Sixty-five percent of employees surveyed said they’d prefer to have a work-free day on Black Friday, rather than Cyber Monday (35 percent).

“With all the added responsibilities around the holidays, it’s understandable that employees may want to maximize any spare time during the work day to get additional things done,” said John Reed, senior executive director for Robert Half Technology, in a news release. “Make sure your company’s Internet policies are clear and communicated broadly to your organization to avoid security issues or decreases in productivity.”

The surveys were developed by Robert Half Technology and conducted by independent research firms. They include responses from more than 2,500 CIOs in 25 metropolitan areas in the United States and more than 1,000 workers 18 years or older and employed in office environments in the United States.

Daily PR Updates

Essential PR industry news, opinion, and analysis delivered to your inbox daily.

Richard Carufel
Richard Carufel is editor of Bulldog Reporter and the Daily ’Dog, one of the web’s leading sources of PR and marketing communications news and opinions. He has been reporting on the PR and communications industry for over 12 years, and has interviewed hundreds of journalists and PR industry leaders. Reach him at richardc@bulldogreporter.com; @BulldogReporter

RECENT ARTICLES

10 types of press releases—how each is used, and who they benefit

10 types of press releases—how each is used, and who they benefit

Press releases are a great tool for spreading information about your business. A captivating piece of copy will capture the attention of journalists, who will hopefully choose to run the story in their respective media outlets. This will help you reach wider audiences...