Step by step guide to holiday marketing [infographic]

by | Dec 20, 2018 | Marketing, Public Relations

The holidays have officially arrived, and with it, the inevitable last-minute push to get products and services in front of the millions of shoppers who will be finding their way to stores this final shopping weekend before Christmas. But the fact is, this isn’t the LAST weekend for holiday shopping by any stretch of the imagination.

One in five holiday shoppers save about a quarter of their total budget for after-Christmas sales. And you can’t forget about post-holiday gift card spending. Gift cards account for more than 60 percent of the gifts people receive around this time of the year.

So, there’s still time to do some last-minute marketing. The team at The Shelf created this holiday-themed evergreen infographic that you can use to roll out a social media marketing campaign that is well-targeted, super-effective, and actionable for ANY brand.

Bookmark this strategy! Use it to boost brand awareness and grab new customers well into the New Year.

Step by step guide to holiday marketing [infographic] The Shelf

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Richard Carufel
Richard Carufel is editor of Bulldog Reporter and the Daily ’Dog, one of the web’s leading sources of PR and marketing communications news and opinions. He has been reporting on the PR and communications industry for over 12 years, and has interviewed hundreds of journalists and PR industry leaders. Reach him at richardc@bulldogreporter.com; @BulldogReporter

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