MediaMiser appoints new CFO

by | Jun 18, 2007

Ottawa – MediaMiser Ltd., Canada’s leading provider of media anaylsis solutions, today announced the appointment of Martin Lyster as chief financial officer (CFO). Martin will oversee corporate and financial operations and business expansion at MediaMiser, while contributing to the company’s strategic vision and growth.

Martin has 15 years of experience in financial management roles within public practice as well as the technology and manufacturing sectors. He has been a key contributor to internal process driven improvements as well as external reporting and financing activities. In addition, Martin has significant experience in e-commerce and online marketing.

Martin holds a Bachelor of Commerce degree from Curtin University in Western Australia, and a CPA designation from the Australian Society for Certified Practicing Accountants.

MediaMiser Ltd. (agilitypr.wpengine.com) offers media analysis software and consulting services. Since its creation in 2003, MediaMiser has developed into Canada’s leading provider of media analysis solutions, and attracted clients ranging from blue chip companies to government departments to non-profit organizations. MediaMiser has offices in Ottawa and Toronto.

For more information media can contact:
Chris Morrison VP, Client Services
MediaMiser Ltd.