The AI Visibility Gap
New Rules for PR and Brand Reputation in the AI Era
On-Demand Webinar
AI is rewriting the playbook for product and service discovery, throwing fresh challenges at PR and marketing teams.
The way stakeholders discover your brand has fundamentally shifted; over half of consumers now prioritize AI answers over traditional search. To uncover how this transformation affects the industry, we analyzed 24,000+ prompt-and-answer pairs
across ChatGPT, Gemini, Perplexity, and Claude, while surveying 100+ PR leaders on their current readiness.
This on-demand session walks through our 2026 research to reveal why traditional media monitoring is no longer enough to capture your brand’s presence in an AI-driven landscape. We examine how leading answer engines serve up brand recommendations, which sources they prioritize, and provide a strategic roadmap for claiming your seat at the table in the automated recommendation economy.
Key Data Insights We’ll Cover
Making the Shortlist
An analysis of how many brands and citations AI platforms include on average, and the critical variances across different platforms and industries.
The Priority Gap
A look at where surveyed professionals rate AI visibility as a priority, versus how they assess their current brand visibility and alignment with intended messaging within AI engines.
Industry Frameworks
An exploration of the practices currently in place across the industry to help you benchmark your strategy against your peers.
Pragya Dubey
VP Global Services, Agility PR Solutions
The core of Pragya’s work is focused on tracking communication activities to measure, correlate, and connect how these efforts directly impact overarching business objectives. Known for an approach rooted in education and strategic problem-solving, she specializes in creating objective-based programs that transform complex data into actionable solutions with defined success metrics.