Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News Media Associated Press: Amanda Barrett (@amandab1201) has taken on a wider remit for digital content and audience growth....
Businesses are desperate to recover and move on from the pandemic, but consumer confidence is low, so it has never been more important to have a positive reputation for your brand. Trust is hugely important in the current marketplace, so you need to be doing all that...
As we turn our sights to a recovering retail economy, one vestige of the COVID experience will be sticking around for the foreseeable future—customer service is now so important for retailers and marketers that a whopping 90 percent of consumers say they would not...
The global pandemic has had a big impact on every single industry, and the businesses that managed to continue operating likely used PR and marketing strategies. PR professionals have learned plenty of lessons over the past year, including the importance of...
Many people don't know how challenging marketing and PR can be. These professionals depend on the power of persuasion to sway customers to buy. Yet, the situation is a lot worse for PR practitioners. Their main tool is third-party endorsements like testimonials,...
Bulldog Reporter is pleased to announce the winners of the 2021 Bulldog PR Awards, recognizing both the most outstanding PR and communications campaigns, and the most extraordinary individual and agency contributions to the industry. The Bulldog Awards are the only PR...
Augmented Reality (AR) has been tossed around for a couple of years as a powerful fledgling tool for brands and business communicators, but hasn’t quite landed yet on the strategy spectrum. But that’s about to change—new research from Deloitte Digital and Snap Inc....
Working in public relations is a challenging, yet satisfying job that requires creativity, focus and good communication skills. Even the most seasoned PR professionals can struggle with keeping their business fresh and innovative, however. Here are eight great ways to...
Good public relations is vital for every single industry in the business world, especially now that most businesses are partially based online and are looking to attract customers from all around the globe. However, acquiring good PR is more important for some...
The evolution of data brings both promise and heartache to business leaders and communicators. Even though data aspirations are high across Global 2000 enterprises, only a mere 5 percent of C-level executives have a high degree of confidence in the data they have, new...
Being the owner of a small business is filled with many challenges. Making your business stand out from the competition can be difficult and you may not know where to begin. Thankfully, there are some simple things you can do to highlight the unique aspects of your...
In the age of COVID, it became necessary to rebrand and re-operate the overall functionalities of nearly every B2B and B2C business. The pandemic has affected, to a great extent, brands, e-commerce, and industry as a whole. Brick and mortar companies faced massive...