The BMF Media Group, a global experiential marketing agency, announced the appointment of Stefanie Dang as Senior Vice President of Production, further bolstering its global leadership talent. She was formerly Vice President, Director of Production at Jack Morton Worldwide. Effective immediately, Stefanie is based out of BMF Media’s New York City headquarters.
Drawing on her diverse brand expertise, Stefanie is now leading the agency’s strategic global production offerings by elevating the visualization and design needs of BMF’s fast-growing international client roster. As part of her new appointment, she will spearhead projects for new BMF client wins from HBO, Braze and High West Distillery, as well as new initiatives for Marriott and Dell. For more than a dozen years, Stefanie has produced highly acclaimed campaigns for renowned global brands in Asia Pacific and the U.S., spanning automotive, retail, hospitality, financial services and sports industries, among others.
“As the new leader of our global production team, with an impressive combination of B2C and B2B brand expertise, Stefanie is an invaluable addition to BMF Media,” said Bruce Starr, Co-Founding Partner. “Today’s consumers are more sophisticated than ever, and Stefanie knows how to bring a client’s vision and brand story to life in an authentic, enduring and compelling manner. Stefanie joins BMF at a pivotal time in our growth as we continue on our journey of delivering extraordinary campaigns that build powerful consumer connections and unlocking brand value on a global scale.”
“BMF is changing the way experiential marketing is done with innovative thinking, unmatched creativity and agile execution, and I’m thrilled to join a talented team with a track record of creating transformative activations for the world’s preeminent brands. Their ability to embrace diversity of thought and appetite to try new things will inspire me to push my creative boundaries to new heights,” added Dang.
As a part of Jack Morton’s NYC office leadership team, Stefanie oversaw a 20-person production team. She was instrumental in winning and executing global projects that called for international production knowledge, including the extremely successful global launch of Under Armour’s Curry Two sneaker, which saw NBA superstar Stephen Curry and Under Armour CEO Kevin Plank traverse three countries across Asia in just five days and sell out the sneaker across the globe. Stefanie also cultivated Jack Morton’s relationship with Google.
During her three-year stint at Jack Morton’s Shanghai office, she grew their three-person operation to 40-plus people and oversaw large scale projects for brands, including Porsche, Rolls-Royce Motor Cars, adidas, Hugo Boss, SABIC, Standard Chartered Bank and P&G.
Prior to Jack Morton, Stefanie led multiple projects at Off-Site Connections (now MCI) for the 2008 Beijing Olympics, with clients including the Australian Government and BHP Billiton. Following the Olympics, she helped multiple brands expand their presence in China, including the opening of The Venetian Resort Hotel in Macau and 10 other SPG Hotel property openings.