Bubble Agency, the global PR, marketing and events specialist for the media and entertainment technology and services sectors, announced the launch of its Americas operation, Bubble Agency Inc., and the appointment of B2B technology PR professional, Kim Willsher, to the newly created role of Head of Americas to lead business in the region.
The appointment of Willsher, who has over two decades of marcomms experience, bolsters Bubble Agency’s collective years of media and entertainment expertise and positions the company as the ‘go-to’ marcomms agency in the Americas and globally for the delivery of strategic 360-degree PR and marketing campaigns.
Willsher joins from Red Lorry Yellow Lorry where for the past 11 years she held the position of Director, LA and was responsible for setting up and leading the agency’s Los Angeles office and overseeing global campaigns for its media and entertainment clients. Before moving to Los Angeles, Willsher spent six years at Red Lorry Yellow Lorry’s London office. She started her PR career at B2B telecoms PR agency Liberty Communications in 2000. Her client experience includes AMD, Autodesk, Avid, Cinesite, Deluxe, EVS, Guinness World Records TV, IBM Aspera, Haivision, LEE Filters, Light Iron, Panalux, Panavision, Prime Focus, Quantum, Rosco, Vecima, Vicon, and Vizrt.
Sadie Groom, Managing Director, Bubble Agency, said: “I am so pleased to welcome Kim to the team. She has a reputation for being one of the finest PR professionals in the industry, and her connections and contacts will enable Bubble to build on our existing presences in the Americas and continue to transform businesses with our knowledge and network.”
Bubble Agency has had a presence in the USA for over a decade, utilizing a talented pool of specialist publicists and content writers who will make up the team under Willsher. Establishing Bubble Agency Inc. and setting up home in Los Angeles serves to meet the agency’s growing client base in the region. Over the past six months the company has secured contracts from a growing number of innovative technology players, including Xencelabs and GridMarkets, with more client wins to be announced imminently.
About Bubble Agency
Founded in 1999, Bubble Agency is the go-to global PR, marketing and events specialist for the media and entertainment technology and services sectors. Transforming businesses with its knowledge and network, the company is headquartered in London with offices in Los Angeles. Bubble Agency clients are behind the most iconic on-screen, live event, and AV experiences in the world.