Hill+Knowlton Strategies (H+K), international public relations agency, has strengthened its senior team with the appointments of Yiting Foo, Sherawaye Hagger, and Selena Sheikh as Practice Directors to the Singapore operation. In addition, Jocelyn Ko joins as Associate Director to lead B2B and strategic communications.
From left to right: Yiting Foo, Selena Sheikh, Sherawaye Hagger, Matthew Briant and Jocelyn Ko
Prior to joining H+K, Foo spent time in Myanmar where she set up and led the Corporate Communications team for infrastructure giant, Asia World Company. She drove the work around the Yangon International Airport as well as sustainability and CSR for the Asia World Foundation. With over 18 years’ experience from Edelman and investor relations agencies, Foo will lead the Corporate and Financial practice and is set to take on the full spectrum of communications in these sectors.
Hagger, who brings 15 years’ experience, has joined from London, UK where she led the Luxury and Prestige offering for FleishmanHillard. She will head up the consumer division working on WPP integrated offerings. With close to 20 years’ experience with multinationals and in global agencies, Sheikh specializes in B2B and emerging technology as well as science. She will lead the technology team. Ko brings with her 9 years of experience from a mix of WPP and boutique agencies. She will support the technology team as well as drive H+K’s B2B offering. Ko will lend her strategic communications expertise across the practices.
Matthew Briant, H+K Singapore’s Managing Director said: “I am delighted to hire these four talented individuals into senior positions. 2020 is an important year for our agency. We have plans to set the benchmark in Singapore for rewarding our people, placing culture at the heart of our agency and letting our work speak for us.
“Together, we are focused on our vision of creating a vibrant and inclusive agency where our employees can thrive, and I am confident we will work together to share significant successes next year.”
All four new hires report directly to Briant, who recently assumed his role in September 2019. Since Briant has joined he has also created a specialist team to look after creative, social and design, with plans to expand into CSR/purpose in 2020.