During this pandemic, many businesses have had to pivot their marketing and communications plans. One non-profit that has had to change their outreach is the national program, Feeding Pets of the Homeless.
In early 2020, Feeding Pets contracted with In Plain Sight Marketing (IPSM), also based in Carson City, to handle their marketing and strategic engagement for North America.
“The timing was fantastic,” said IPSM CEO Renee Plain. “As the pandemic closed stores and veterinary offices, we have been working with Feeding Pets to ensure that their stakeholders are aware of the changes in their services.”
In addition to the Feeding Pets’ 2019 annual report, IPSM provides email marketing, social media and public relations support for the non-profit.
“We are so excited to be working with In Plain Sight Marketing,” said President and Founder Genevieve Frederick. “As a not-for-profit agency operating in communities across the country, Renee and her team truly understand what a sense of community is and how to deliver the marketing strategy for us.”