The media landscape has been turned on its head in the past few weeks, as coverage of COVID-19 and its repercussions on the global economy has dominated every aspect of journalism. Companies are scrambling to assess the impact of COVID-19 on their business and to adjust public relations and communications programs in response.
Beth Monaghan, CEO and founder of InkHouse, has been hearing these concerns from clients over the past weeks, and has assessed media coverage and reporter mindsets, consulting with media experts like Sam Whitmore and former journalists at InkHouse to develop new best practices for communicating during the COVID-19 crisis. Beth and other members of the InkHouse team are offering a free virtual briefing to share some of the findings from that research.
WHEN: Wednesday, March 25 at 1 pm ET/10 am PT
WHERE: Register for Zoom via link here
WHAT:A discussion about PR strategies in the age of COVID-19. Including:
- Media relations — to engage or not, and how
- The right tone, messages and cadence for your social media
- Answers to your questions about crisis communications