KCD PR Announces Revamped Brand Identity and Positioning

by | May 24, 2023

SAN DIEGO (PRWEB) MAY 24, 2023: KCD PR, an award-winning, integrated communications agency, announced the unveiling of its revamped brand identity, including a new website and visual brand logo. The company has rebranded to a cleaner, more vibrant look to reflect the growth of its team and increased success in tech-enabled businesses in financial, blockchain and fintech sectors. The agency has a national reputation for working with motivated leaders in these verticals and building award-winning digital PR campaigns that engage and excite. KCD PR wants its new branding to reflect its evolution as one of the country’s top fintech PR firms.

Companies need to do more to stand out across all mediums in an age of visual content creation and artificial intelligence (AI). KCD PR has updated its look to better represent how the brand of a modern PR firm should appear. The company has established a new logo with updated brand colors, a new website and an enhanced social media presence. Additionally, the firm has switched from a more muted color palette to a sleek design reflexive of the caliber of clients it serves.

“I’m excited to lead our agency into the next great chapter of servicing clients with a strong and diverse digital PR toolkit,” said CEO Kevin Dinino. “We’ve been working on this rebrand for the past year, and I couldn’t think of a better time to unveil our new branding than on the heels of expanding our team and embracing the virtual agency model that works so well with our clients across the country.”

The boutique agency opened its doors in 2009 and developed a foothold in the Fintech sector. It went on to attain a slew of awards and successes, including being named one of Forbes Best PR Agencies in 2022 and, more recently, winning a Silver Stevie Award for Communications PR Campaign of the Year. Additionally, KCD PR has driven results and brand awareness for its clients across the media landscape, including placements in top-tier outlets, including Bloomberg, CNBC, Fortune, Forbes, Inc., and many high-profile fintech, finance and blockchain publications.

“We have a niche for finding the best ways to connect with our clients’ intended audience and effectively transforming their vision into voice,” Dinino said. “That’s been a hallmark of KCD PR since it was founded, embracing the future and applying next-generation digital PR strategies into memorable client campaigns.”

Visit the new KCD PR website to learn about the agency and meet its team and clients.

About KCD PR, Inc.
KCD PR is an integrated communications agency with deep roots serving clients in the financial services, fintech and blockchain technology industries. The firm is recognized by Forbes as one of the Top PR Agencies in America and delivers award-winning strategic communications, content development and digital activation and engagement campaigns for clients across the world. KCD PR has cultivated a diverse client list, from fast-moving technology startups to well-established Fortune 500 brands. For more information on client results and case studies, please visit https://www.kcdpr.com/.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.


9 ways to use social proof to increase your conversions

9 ways to use social proof to increase your conversions

You can significantly improve your conversion rates by using social proof. Studies show that 88 percent of consumers trust user reviews just as much as personal recommendations. You can build trust and credibility with your potential customers by displaying customer...