KemperLesnik, Chicago-based public relations, events, sports marketing, and content marketing agency, has named Scot Thor vice president of content.
Prior to KemperLesnik, Scot served as the vice president of content and executive producer at a sponsorship marketing agency, where he identified new opportunities for clients, developed creative for all channels and managed content campaigns. He also formerly served as senior vice president of programming and production at Back9Network, senior vice president at 20 West Productions and vice president of media at a leading sports marketing agency. While there, Scot oversaw the management of sales, distribution, business development and programming and production for all sports and entertainment television and digital content initiatives.
At KemperLesnik, Scot will work alongside existing client teams to enhance content marketing strategies that have become a growing part of the agency’s service offering.
“We are looking forward to welcoming Scot to the agency,” said Steve Skinner, CEO of KemperLesnik. “His expertise in production and developing effective content marketing campaigns will prove invaluable as we continue to expand the agency’s service offerings.”