Luxury strategy and public relations agency Issa PR has been appointed by London cocktail bar, The Racketeer to launch innovative new cocktails for classic independent bar and booze emporium. Located in vibrant King’s Cross, The Racketeer is known for its modern approach to hospitality and service. The range of eclectic sharing cocktails are a contemporary spin on The Rackeeter’s classic cocktail menu and can be enjoyed at the chic bar or are available to takeaway.
The Racketeer is owned and operated by three veterans of the London hospitality scene, Jack Foxcroft, Tyvian Vigrass and Marco Torre – who between them they have over 50 years’ experience running some of London’s most iconic music venues: The End and Village Underground, as well as some of the capital’s finest restaurant bars including, Hawksmoor Spitalfields and Palomar in Soho. With its décor a tasteful blend of traditional Victorian pub and classic French bistro, The Racketeer offers the finest wine, cheese and charcuterie in a relaxed, elegant and stylish setting which is also home to a delightfully intimate secret walled garden. The Racketeer’s new sharing cocktails (served in 200ml bottles) include: Funky Panky (Tequila, Antica Formula, Hops Liqueur), Coal Drop (Wild Turkey 101, Maple Syrup, Fernet Branca & Mr Black Cold Brew Coffee Liqueur) and Rack Milk Punch (Rum Flor De Caña 7 years, Pineapple, Citrus, Rum Havana 3 washed with coconut oil, Falernum, Spiced Syrup & Earl Grey Tea).
“Issa PR has great success creating iconic campaigns for a wealth of luxury, liquor and hospitality brands, so we’re excited to partner with them to launch our new innovative sharing cocktails that can be enjoyed by all in the bar or at home” said Tyvian Vigrass, owner of The Racketeer.
“The Racketeer is an iconic and innovative cocktail bar beloved by both Londoners and visitors from across the world. We are thrilled to be working with three of London’s most accomplished bar owners and visionaries to publicise one of the capital’s leading hotspots,” said Viet N’Guyen, founder and CEO of Issa PR.
The Racketeer is open from Tuesday to Friday 4pm – 12am, Saturday 1pm – 12am and Sunday 3pm – 11pm.