Magrino Announces Six New Clients

by | Apr 4, 2019

Magrino announced six new clients. Cuisinart, Everdure by Heston Blumenthal, Miami Cocktail Co., Prestige Wine Imports, Scout and The New York Public Library all join the agency’s roster of lifestyle clients in the areas of consumer, food, wine and fashion.

Cuisinart is an American home appliance brand owned by Conair Corporation.  The company introduced the electric food processor to the US Market in 1971.  The prestigious brand is a full-service culinary resource with a wide array of products, preferred by chefs and favored by consumers. The diverse product line includes bakeware, coffee makers, digital air fryers and more.

Magrino is proud to announce that they will be the agency of record for Scout, a family-owned brand known for stylish bags that represent the best of both worlds: function and fashion. Using original patterns and versatile designs, Scout has a bag for any and all occasions. Their bags are durable, water resistant, easy to clean and easy to carry as most bags weigh less than one pound.  As co-founders Deb & Ben Johns say, “Scout is about celebrating the everyday. Our products bring imagination to the ordinary. We want everything about our line to make you smile, down to the names of products and patterns.”

World-renowned and six Michelin starred chef, Heston Blumenthal, worked closely with designers and engineers to combine the latest technology and design aesthetics to transform outdoor cooking. Everdure by Heston Blumenthal will help unleash creativity and bring out the best in barbequed food.  Through this range of grills, Heston is bringing his magic touch to the great outdoors making it easy for anyone who enjoys barbeque cooking to put on a commanding performance.

Miami Cocktail Co. is an organic craft cocktail company founded in Wynwood, FL in 2016. The brand offers a line of Small Batch Originals in three distinct flavors, Sangria, Mimosa and Margarita, utilizing wine as each cocktail base and only real fruit and fruit juices to finish the cocktails. Miami Cocktail Co.’s Small Batch Originals are gluten free, low in sulfites, made with real ingredients, and about 100 calories per serving.  Just chill, shake, and serve, and #drinkclean.

Prestige Wine Imports is the New York-based subsidiary of Gruppo Mezzacorona. It is the exclusive importer of a distinguished and diverse portfolio featuring high quality Italian wines from the Italian Alps to Sicily. Magrino will represent these three specific wines from their portfolio: Mezzacorona, Rotari, and Stemmari.

On Thursday, April 18, 2019, The New York Public Library will host its annual Library Lunch under the iconic glass dome of the Celeste Bartos Forum in The New York Public Library’s Stephen A. Schwarzman Building.  This annual event raises critical funds to support the Library’s mission to inspire lifelong learning, advance knowledge, and strengthen communities.

Richard Carufel
Richard Carufel is editor of Bulldog Reporter and the Daily ’Dog, one of the web’s leading sources of PR and marketing communications news and opinions. He has been reporting on the PR and communications industry for over 17 years, and has interviewed hundreds of journalists and PR industry leaders. Reach him at richard.carufel@bulldogreporter.com; @BulldogReporter


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