PR, Digital and Creative Agency The PHA Group has appointed Catherine Walker as Senior Vice President, Corporate for its PHA North operations. Walker is a senior communications professional with over 16 years’ experience advising companies on corporate reputation,...
PR Agency News
Alloy Acquires Digital Marketing Agency Hot Sauce, Bolstering Its Martech Capabilities
Acquisition of the Atlanta-based agency will enable the combined unit to deliver stronger orchestrated marketing campaigns that drive client growth ATLANTA, October 9, 2025 – Alloy, the marketing and transformation partner for the age of intelligence, today announced...
SugarCRM Named a Leader in IDC MarketScape: Worldwide Sales Intelligence 2025 Vendor Assessment
SAN FRANCISCO – October 9, 2025 – SugarCRM, provider of the award-winning precision selling software, today announced it has been named a Leader in the IDC MarketScape: Worldwide Sales Intelligence 2025 Vendor Assessment (doc #IDC #US53016125 September 2025). ...
New Ipsos Research: Young Britons Trust Social Media as a News Source Despite Misinformation Fears
Social media is the predominant source of information about current events for 56% of young men and 60% of young women aged 16-34. Young men are significantly more likely to say that they trust digital platforms like YouTube, social media, and podcasts than young...
Method Communications Launches Two New Specialist Groups and Expands San Francisco Leadership Team to Meet Growing Demand
New Social & Influencer and AEO specialist groups respond to changing media ecosystem and strong demand, while four key leadership additions amplify agency’s Bay Area capabilities SAN FRANCISCO, October 8, 2025 – In response to unprecedented demand for its...
Maksim Ovsyannikov Appointed Chief Product Officer at SugarCRM to Accelerate Product Strategy and AI Innovation
SAN FRANCISCO – October 8, 2025 – SugarCRM, provider of the award-winning intelligence-driven sales automation platform, today announced the appointment of Maksim Ovsyannikov as Chief Product Officer to lead SugarCRM’s global product strategy, vision and execution....
New Billion Dollar Boy Research: Global Ad Spend Surges on AI Creator Content Despite Growing Consumer Resistance to AI ‘Slop’
Global creator-first social agency, Billion Dollar Boy, surveyed 6,000 consumers, creators and marketers across the US and UK to explore industry opinion of generative AI in the creator economy. Creator adoption of generative AI is keeping pace with rising ad spend:...
Champion Named a Top Franchise Marketing Agency for 2025
Earns No. 6 spot nationwide on Entrepreneur’s Franchise 500 Top Suppliers for second year in a row DALLAS (Oct. 6, 2025) – Entrepreneur magazine ranked Champion, the Dallas-based PR and digital marketing powerhouse, No. 6 among franchise-focused public relations...
Newlink Group Expands Global Footprint with Acquisition of EJ in Italy
This move strengthens Newlink’s global presence in one of Europe’s most dynamic communications markets. Newlink Italy becomes a new hub that will combine global expertise with local insight to deliver purpose-driven engagement strategies. Miami, [6th October] –...
Red Thread PR Named PR Agency of Record for Fidium
Collaboration supports Fidium’s brand evolution and mission to bridge the digital divide PHILADELPHIA, PA, October 6, 2025 – Red Thread PR (RTPR), an independent public relations agency known for its strategic communications expertise, has been named the PR Agency of...
Avoq Strengthens Reputation Management Capabilities with Los Angeles-based Hire
Veteran media expert Megan Thomas joins from CNN Washington, D.C. – Avoq today announced that Megan Thomas has joined the firm’s growing Reputation Management team as Vice President. Based in Los Angeles, Thomas brings over 20 years of experience in media relations...
Brand Keys Loyalty Leaders 2025: AI Bridges Brands’ Loyalty Gaps
Loyalty Isn’t Set in Stone – It’s Set In Code Tech, Entertainment, and Heritage Brands Reshape the Loyalty Landscape NEW YORK, NY, October 6, 2025 – Results of the 17th annual Brand Keys Loyalty Leaders List – an identification of the top 100 brands according to...
