The move adds media relations to Moburst’s service offerings for clients and expands the company’s U.S presence NEW YORK - December 20, 2024 – Moburst, the leading mobile-first digital marketing agency, today announces its acquisition of Uproar PR, an award-winning...
PR Agency News
Forty-Five Percent of Gen Z, Millennial, and Gen X Americans Feel More Connected to Subcultures Than Mainstream Culture
In a culture of individuality and a fragmented media landscape, a new Confidant/Vytal brand devotion study reveals nearly half of consumers prefer brands that speak to specific interests over mass appeal December 19, 2024 – NEW YORK – In a culture increasingly...
Resilience, Activism and Strategic Storytelling: New Issue of Journal of Public Interest Communications Examines Pathways to Social Change
Open-Access Publication Highlights Engaging Ways to Advance Social Change GAINESVILLE, FL. (Dec. 18, 2024) — The latest issue of the , Volume 8, Issue 2, examines how strategic communication and authentic storytelling drive social change through the lens of activism,...
Crowe PR Soars Higher: Strategic Growth and Leadership Advancements in PR
Award-Winning Integrated PR Agency Promotes Key Talent and Expands Leadership for 2025 Growth SAN DIEGO – December 17, 2024 – Crowe PR, a leading national integrated public relations agency, announces key promotions and a strategic new hire—Janine Warner, Laurel...
MMGY Report: U.S. Travel Demand Reaches Four-Year High as Americans Plan to Travel More and Spend Bigger in 2025
Kansas City, MO (Dec. 17, 2024) – Accentuated by upticks in brand loyalty and outbound tourism, Americans expressed their strong appetite for travel in the “Winter Edition” of MMGY’s Portrait of American Travelers® study released today. A quarterly examination of the...
A.S.O. UK hands expanded brief to The PHA Group
A relay success for The PHA Group as it’s reappointed to support both the Manchester Half and 2025 adidas Manchester Marathon Leading independent PR and Digital agency, The PHA Group, has been reappointed by A.S.O. UK (formerly known as Human Race) for a second...
Amid Unprecedented Polarization, Business Leaders Value Traditional Media at Highest Rate Since 2017, New Greentarget and Zeughauser Group Research Reveals
But as AI threatens media business models, professional services firms can help fill the content void with actionable, relevant and industry-specific guidance Chicago, Dec. 17, 2024 – Executive decision-makers value traditional media to a degree not seen since 2017,...
LGG Industrial Streamlines Sales Processes to Speed Time-to-Revenue with SugarCRM AI-Powered Sales Automation
Sugar Sell, the Intelligence-Driven Sales Automation Solution, Equips Sales with Tools for Improved Productivity and Customer Responsiveness SAN FRANCISCO – December 17, 2024 – LGG Industrial, a longstanding leader in fluid handling, sealing, and material conveyance...
Sachs Media Earns Fourth “Agency Elite Top 120” Recognition from PRNews
TALLAHASSEE, Fla. – December 13, 2024 — Sachs Media is proud to announce that it has again been included on PRNEWS’ prestigious “Agency Elite Top 120” list for 2025. This marks the fourth time the firm has received this honor, which recognizes the most...
VTEX Selects PAN as Agency of Record
Boston, MA / PAN, an integrated, data-driven marketing and PR firm for B2B technology and healthcare brands, has been named the agency of record for VTEX (NYSE: VTEX), the composable and complete commerce platform for enterprise B2C and B2B brands and retailers....
Beach House Welcomes NatureLab.TOKYO To Its Agency Roster
Beach House PR is excited to announce the addition of NatureLab.TOKYO to their agency roster. Beach House, an award-winning strategic communications agency, will handle public relations and influencer marketing efforts for the brand. NatureLab.TOKYO combines...
Social-Content Tracking Platform, Archive, Hijacks Some of Times Square’s Most Iconic Billboards to Promote Its AI-First Platform
The Guerrilla Out-of-Home Campaign Shows Coca-Cola, Spotify, Nike and Others How AI Can Help Them Monitor Social Better Archive, an AI-first, influencer-marketing platform that manages and tracks social campaigns for brands like Amazon, Allbirds, and Meta, is breaking...