Pop culture, brand and entertainment powerhouse Rogers & Cowan won eight honors at the 54th Annual PRSA Los Angeles PRism Awards, which celebrate the year’s best public relations campaigns.
Rogers & Cowan was one of the night’s most-honored companies having received accolades for programs it designed and implemented for clients AARP, Elton John, Jockey, Exhibitions International for King Tut and the McDonald’s Operators Association of Southern California. The agency tied with Princess Cruises for the most PRism wins of the night: Each captured five category-leading trophies. Additionally, Rogers & Cowan won three Awards of Excellence.
“I am so proud of our teams for their deep understanding of our clients’ businesses and strong relationships with members of the media,” said Rogers & Cowan CEO Mark Owens. “We are extremely grateful to the PRSA for acknowledging our hard work, and of course, to our clients for choosing to collaborate with us.”
The PRism Awards are presented by the Public Relations Society of America. To view the full list of last night’s winners for the Los Angeles chapter, click here.
Rogers & Cowan’s PRism Award wins
- KING TUT: Treasures of the Golden Pharaoh—2018 Events & Observances, Sports & Entertainment category
- Jockey: Show ‘Em What’s Underneath, Show ‘Em Your Jockey—2018 Integrated Communications, Consumer Products category
- AARP Studios: Dinner with Don—2018 Integrated Communications, Not-for-Profit category
- AARP Studios: Dinner with Don—2018 Media Relations, Not-for-Profit category
- McDonald’s: International Women’s Day—2018 Reputation/Brand Management, Corporate/Business category
Rogers & Cowan’s Awards of Excellence wins
- McDonald’s: International Women’s Day—2018 Events & Observances, Consumer Products category
- Elton John: Farewell Yellow Brick Road Tour—2018 Events & Observances, Sports & Entertainment category
- KING TUT: Treasures of the Golden Pharaoh—2018 Marketing Campaign, Sports & Entertainment category