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SevenRooms Reserves Diffusion as PR Agency of Record

by | Jul 30, 2018

SevenRooms, a reservation, seating and guest management platform that empowers operators to create direct and more personalized relationships with their guests, has named Diffusion as its public relations agency of record. Diffusion will leverage SevenRooms’ expertise and services to position the company as the premier solution for hospitality operators in the market for reservation and guest management solutions.

With a thought leadership program as a central component, Diffusion’s campaign is designed to highlight the value of SevenRooms’ reservation and guest management platform, reinforced through strategically developed research and creative activations targeting decision makers in the restaurant and hospitality industry. In addition, Diffusion will also support upcoming product launches and partnership announcements with a media relations program, further positioning SevenRooms as a best-in-class platform at the forefront of the hospitality technology industry, as well as experts in building solutions for the restaurant operator of today.

Based out of New York, SevenRooms believes that every guest should be treated like a regular. SevenRooms’ software solutions enable venues to build direct relationships with their guests – offering a custom-branded booking experience for both daily dining and special events – directly via a restaurant’s website. The platform’s robust guest profiles turn dinner into more than just a meal and enable restaurants to transform first-time diners into loyal customers for life, helping to boost revenue and enabling more personalized service and marketing. As the market expands, SevenRooms helps operators leverage technology to their benefit, bringing the hospitality industry into the future.

Marybeth Sheppard, SVP, Marketing, SevenRooms, commented: “At SevenRooms, we’re on a mission to transform hospitality, by enabling operators to create direct and more personalized relationships with their guests, and operators to own the guest journey from booking to repeat visits and beyond. Our clients are able to deliver exceptionally personalized experiences that result in loyal guests and repeat visits. From Diffusion’s proposal, it was clear to us that they understood how to communicate our vision. They have a proven track-record in differentiating their clients within the industry, underwritten with clear accountability and creativity.”

Kate Ryan, Managing Director, US, Diffusion, commented: “You’d be surprised how often you’ve dined at a restaurant already using SevenRooms. Many of the world’s most well-known establishments use SevenRooms to enable an incredibly personalized experience—the kind that keep guests coming back for more, but because the experience is so seamless, it’s often difficult to tell they were the secret weapon in the background. For Diffusion, our goal is to make sure that everyone knows that SevenRooms is the platform powering these intimate guest experiences, making SevenRooms essentially synonymous with an exceptional dining experience or night out.”

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