fbpx

Surj Gish Appointed as Managing Director at ROI·DNA

by | Aug 7, 2024

Surj Gish

Surj Gish

ROI·DNA, the premier B2B digital marketing agency, renowned for its expertise in account-based marketing (ABM) and account-based experience (ABX), has appointed Surj Gish as Managing Director. Surj will now lead the agency, driving growth and further integrating operations with Hotwire Global, under the leadership of CEO Heather Kernahan. 

Surj has been an integral part of ROI·DNA since its inception in 2011, where he was instrumental in building the Digital Advertising Services teams. His experience with brands like Virgin America, Figma, Cisco, and Dropbox has given him valuable insights into client needs and a deep understanding of the digital marketing landscape. 

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

RECENT ARTICLES

PR vs marketing vs sales: How to find the bridge?

PR vs marketing vs sales: How to find the bridge?

As a PR company, we often see clients' confusion about what PR actually is and how it works. We often hear questions like: “How will PR improve our sales? How many clients will it bring to us?”  These questions highlight a misunderstanding of the unique role PR plays...

Making a hybrid work model work for today’s communications agency

Making a hybrid work model work for today’s communications agency

Let’s face it: today’s workplace is unrecognizable from the workplace of five years ago. One of the biggest difficulties leaders face is finding the right balance when it comes to remote vs. in-office work time. Due to changing work habits (and those made a necessity...