Uproar PR, an international, full-service public relations, digital and creative agency, announced it now serves as the agency of record for BlueToad, one of the largest digital publishing providers in the world.
Leveraging its strong relationships with media contacts across the nation, Uproar PR is well-equipped to drive growth for BlueToad through integrated public relations and social media campaigns. Uproar will increase brand recognition for the company and raise awareness of its multiple digital content solutions for publishers. Uproar continues to deepen its public relations and social capabilities, and now expands into the digital publishing industry through its partnership with BlueToad.
“Traditional print media outlets aren’t dying off, they’re evolving, thanks to the innovative digital content solutions and services that BlueToad is providing for thousands of publishers,” said Catriona Harris, CEO of Uproar PR. “Through our campaigns, we look to highlight BlueToad’s accomplishments and elevate the brand, showcasing the company as one of the leading technology providers in the digital publishing industry.”
BlueToad, headquartered in Orlando, Florida, was founded in 2007 to provide publishers of all types with a platform for creating beautifully responsive digital editions and web content. In 2018, BlueToad’s Lily Platform won a Gold American Business Award for the best mobile magazine platform, in addition to three other national awards.
“BlueToad is focused on providing a robust and technologically advanced suite of digital solutions for our customers. Uproar’s established track record in public relations and creativity makes them a great fit for our brand,” said Paul DeHart, CEO and co-founder of BlueToad. “We have a rich story to tell and look forward to partnering with Uproar to write our next chapter.”