Zapwater Communications, a travel industry public relations agency with experience promoting Mexican tourism boards ,hotels and resorts, and Studio Jungla, a travel trade marketing company with deep roots in the Mexican travel industry, are pleased to announce their official partnership offering complete marketing services for Mexican hotels, resorts, destination management organizations and more. Zapwater and Studio Jungla kicked off their partnership when they were named U.S. Agency of Record for Visit Baja California Sur.
As the ultimate resource for Mexican travel businesses looking to reach U.S. and Canadian consumers, Zapwater and Studio Jungla’s joined forces provide bilingual media relations, social media, influencer relations, consumer and trade events, travel agent and meeting planner outreach, airline relations and much more. Jointly, their Mexican travel industry experience includes Visit Baja California Sur, La Paz Tourism, Fairmont Mayakoba Resort, Grande Residence Riviera Cancun, Casa Kimberly, Hacienda San Angel, Sofitel Mexico City Reforma Hotel, Acapulco Tourism, Los Cabos Tourism Board, Mexico City Tourism Board, Hoteles City Express among others.
Jorge Gamboa Patrón, vice president of Studio Jungla, was formerly director of the Mexico Tourism Board’s Los Angeles headquarters. Gamboa Patrón brings more than thirty years of experience marketing Mexico to its North American neighbors. He was also one of the founders of the Mexico Tourism Board and played an important role in positioning Mexico as the 6th most visited Country in the world, California being the most important international market and the one he directly oversaw. “Having devoted my career to promoting Mexican tourism and developing longstanding valuable relationships in the U.S. and Canada, I wanted to extend my accumulated knowledge and network to my friends and collegues in Mexico who are struggling since the permanent closure of the Mexico Tourism Board.”
“Zapwater’s client roster includes destinations and properties around the world, but we take particular pleasure in working with our Mexican clients,” said David Zapata, CEO of Zapwater Communications. “The proximity for travel, as well as the rich culture and diversity of travel products make it a natural fit for our team, as well as for the U.S. and Canadian traveler in general. Partnering with Studio Jungla significantly increases our ability to execute high level, results oriented campaigns that include the full spectrum of travel industry marketing needs.”