Cord cutting, ad-skipping and lowered NFL rankings. The best antidote for big-time TV advertisers is the Super Bowl of ads, especially when this year’s crop was the most innovative in a long time and overall a considerably better and more creative lot than last year....

David Warschawski is CEO of Warschawski, a national marketing communications agency located in Baltimore. He can be reached at david@warschawski.com.