Feeling confident even amid rising inflation, geopolitical instability, and talent recruiting and retention challenges, nearly 150 leading CEOs across industries express positive sentiments for the year ahead, new research from Deloitte and Fortune reveals. While...
Consumers clearly have concerns about sharing their personal data with brands and businesses because of privacy concerns—but that’s not the only reason. New research from data management firm Veritas Technologies reveals that consumers are wary of data...
New research from event insights group Freeman, in partnership with Edelman Data and Intelligence, examines the impact of face-to-face interactions on brand loyalty and trust and how in-person interaction impacts trust and loyalty for brands in the U.S. Survey data...
As they strive to achieve successful transformation, companies may be misleading themselves by assuming that adopting new technologies is the ultimate end goal. New research from MIT Technology Review Insights stresses that adopting new tech for its own sake does not...
More than half (53 percent) of executives in a new survey admit their company is not where it should be when it comes to resiliency—and this despite three straight years of pivoting amid ongoing disruption and economic ambiguity, new research from business analytics...
Even though significant progress has come into business utility over the last year for artificial intelligence and machine learning, new survey research from IT consulting firm SoftServe indicates a dramatically different understanding of the value of these tools...
While data science is now a key revenue and innovation engine, most enterprise data and analytics leaders are inadequately resourced to deliver on what business leadership wants from AI and ML innovation, reveals new research from enterprise MLOps platform Domino Data...
Online content creation is becoming increasingly important for brands and businesses—especially true since the pandemic drove most consumers to the internet for everything they needed, and where they’ve stayed to a large extent. And now, content creation is big...
As helpful as it’s been with internal workflow like task automation, B2B companies (and B2C, for that matter) continue to struggle with using AI as a customer service tool—but with business buyers’ expectations now sky-high for seamless experiences, new research from...
Influencers and other content creators have become valuable allies to brand marketers and communicators, but their strategic approach can often collide with traditional campaign planning, which—whether successful or not—can leave communicators scratching their heads...
New research from payment processing firm DECTA showcases the role of embedded finance—an emerging software distribution model that integrates financial services into existing product ecosystems through partnerships with financial infrastructure providers—in boosting...
Is today’s automation tech moving too fast, or are business and brand marketers becoming too quickly over-reliant without proper upskilling? Or do the tools themselves just fall short of expectations at their current stage of innovation and development? Whatever the...