The team at Agility PR Solutions was keen to see what our media monitoring software captured over the weekend—here now, for your data-viewing pleasure, is the Royal Wedding in tweets. The union of Prince Harry and Meghan Markle promised to be a departure from...
No matter what industry you're in, the standardization of measurement is crucial. A lack of measurement standardization can lead to disasters, including in some of the world's most high-tech industries: think of the metric mistake that botched the Mars meteorology...
No matter what industry you're in, the standardization of measurement is crucial. A lack of measurement standardization can lead to disasters, including in some of the world's most high-tech industries: think of the metric mistake that botched the Mars meteorology...
Ten days, 400 films, and endless yards of red carpet later, the 2016 Toronto International Film Festival (TIFF) is a wrap. The crew here at MediaMiser used our patented software to track tweets for the entire festival — that's over 200,000 tweets from opening day to...
*** Major Spoiler Alert for Game of Thrones *** Well that’s a wrap of Game of Thrones Season 6! Winter is here, more houses and families are gone, body count was off the charts and more backstory about Jon Snow’s parentage is finally revealed. Now to wait a long 9...
*** Major Spoiler Alert for Game of Thrones *** Season six of Game of Thrones is winding down, and in classic GoT style, episode nine was massive. So, if you still haven’t gotten off your throne to watch it, I recommend you do, because here come the spoilers. In...
This is the first in a two-part series on how to more effectively search for relevant media content using search strings. Monitoring the news certainly has evolved over the past couple of decades: gone are the days of flipping through newspapers and literally cutting...
Have you ever looked at your monitoring results and thought: Why is this publication here? It doesn’t even cater to my target audience. You’re not alone. Many times when we onboard a client, they find that they get too much “noise”, or unwanted coverage, from outside...
April Fool's, or All Fool's Day as some call it, is one of my favourite days to pull all kinds of pranks on my co-workers. No one really knows when or where April Fool's started, but it appears to be one of those annual events that has been embraced internationally,...
Monitoring traditional and social media can be an intimidating task, especially if you have no idea how to go about it. Monitoring for mentions of your company is usually a great place to start, but what about that spokesperson who seems to get a lot of press, or that...
We’d all love to “set it and forget it” as they say on that cheesy infomercial… But the truth is things change. All the time. In front of our eyes. Since spring is the time for renewal, now is an ideal time to re-examine your media monitoring program. Fortunately you...