5 ways to ensure the safest website for your business

by | Mar 18, 2022 | Public Relations

Business owners in today’s world know that it’s nearly impossible to run a company without having a good website. Because people rely on the internet for so much of their daily lives, having a substandard web page is not something a company can afford to do. Especially if a site is outdated, unattractive, and has security issues, people are less likely to trust it. There are many ways you can enact more online security for your company’s site. Taking the time to do what’s necessary to secure peoples’ information is an important practice in today’s world.

Get a security certificate

Most businesses today have websites that allow customers to interact and make purchases. Especially when the buyers are from out-of-town or can’t physically visit your store, it pays to have a strong and usable website to allow them to shop. When people make purchases online, they usually won’t give their information to a site they feel they can’t trust. People want to know their personal and billing information won’t be stolen by hackers. This is where security certificates come into play. Security certificates are a type of public key infrastructure that helps keep data thieves out of your website.

Check your domain hosting

Take the time to check into what kind of domain hosting you’re using to keep your website online. Not all domain services are created equal, and if you’ve been using the same service for many years, you should probably take the time to see if it’s still safe enough to use. Different hosting companies offer different levels of security. If you had gone with the least expensive hosting option years ago when you began your business, then it might be time for a change. Use the service that can offer the most protection for your company and not one that just costs less.

Hire information technology specialists

If you don’t already have a developer or two working for your company, then you should look into hiring someone. You can also use a third-party service to outsource information technology work. It’s important to have a team of professionals who you can trust to work on your pages. Information professionals have the skills and tools to build websites from code, and they can implement the right kinds of security where they’re needed. Although you may have been using someone you like to handle your IT needs, they might not have enough expertise to give you the right amount of protection. Take the time to hire someone who has enough experience to properly secure your information.

Create great passwords

If you’ve ever been asked to change your password on a certain website before, then you should understand the importance of doing the same thing for your proprietary business site. Hackers have an easier time stealing people’s passwords if they haven’t been changed in a long time or if they’re easy to guess. Sometimes, all it takes is having a password that’s too simple to lose all your important information to identity thieves. Take the time to ask yourself if you’re using the combination of the same email address and password for any other websites. If you do use the same phrase in many different places, then this information is more vulnerable to data criminals. Take the time to change your passwords and make them strong enough that they won’t be easily guessed by the wrong people.

Limit who can work on your site

Sometimes, all it can take to destroy your website is to give the wrong person access to it. If you’ve been allowing the same person to make changes and work on your site for the last few years, then take the time to see if they’re qualified for the job. When a person doesn’t know enough about encryption to code a web page, they could be making expensive mistakes and leaving your site vulnerable. Limiting access is a good way to eliminate making careless choices. You don’t have to give the same freedom to all of the people who work on your site.

When you can create different access tiers for your information, then only the people who know what they’re doing will have enough authority to make important changes. If the wrong person had full control over your website, then they could accidentally leave your information open to attack. Assess the level of security that each employee should have and change their access accordingly.

In today’s world, it pays to have the most security for your website as possible. When you take the time to visit the different areas of your website’s security, you can point out potential errors before it’s too late to fix them. Keeping vigilant, knowing who you can trust, and being organized are tasks that will help you secure your website and continue to be successful in business.

Kevin Gardner
Kevin Gardner graduated with a BS in Computer Science. He works as a business consultant for InnovateBTS, where he helps companies integrate technology to improve performance. He shares his knowledge and expertise not only with his clients but with his fellow bloggers and readers.


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