New research from data analytics solutions firm Ocient uncovers key trends around how organizations are managing the shift from big-data volumes toward ingesting, storing and analyzing hyperscale data sets, which include trillions of data records, and the expected...
A recent study from global employee engagement company Reward Gateway reveals the expectations of employees and goals of HR leaders as they adapt to a post-pandemic world and face record-high inflation rates. The survey highlights that employees want support beyond a...
A new benchmark report from Cognizant based on a survey of business leaders across eight industries and 10 countries aims to understand the state of the modern business and how leaders are preparing for long-term success in a post-pandemic world. The research...
New data from customer engagement platform Twilio affirms a digital marketing challenge that is increasingly confounding comms pros—customers expect personalization during every brand interaction, but they don’t trust brands to keep their personal data secure and to...
It’s becoming increasingly apparent that a warming planet and extreme weather events are having a direct impact on nearly every economic sector worldwide—yet corporate leaders believe sustainability and climate change are low on the list of the biggest crises they...
New consumer research from unified CX platform Emplifi explores what consumers expect from their social media experiences and brand interactions, and also how social media marketers can adapt their strategies to better meet these expectations. The firm’s newly...
New research from direct mail automation platform Lob uncovers consumers' perception and attitudes towards direct mail and how brands communicate and engage their customers, revealing a strong preference for receiving physical mail. The firm’s new State of Direct Mail...
Seven in 10 (69 percent) consumers are looking for a quick getaway from the cares of the physical world by exploring metaverse-like environments to engage with friends, family, and colleagues, and enjoy more leisurely activities, according to new research from cloud...
After more than three-quarters of companies (76 percent) cut costs to survive during the pandemic, 90 percent of C-suite execs say they must now take a whole new approach to costs in order to transform their businesses to respond to ongoing disruption while also...
New research from professional services firm Accenture reveals that the vast majority (88 percent) of executives believe that customers and employees are changing faster than they can change their businesses, which is leading to a crisis of relevance. “External...
DEI is a top priority for smart brands and businesses today, but achieving DEI isn't a linear process—rather it’s a commitment to cultivating core values and turning guiding principles into organizational habits, according to a new study from researchers Anselm A....
A new research report from IT and professional staffing, consulting, managed solutions firm Signature Consultants examines the impact of kind leadership and cultural values on key business and talent outcomes and the degree to which U.S. employers are adopting...