Carone’s marketing background and entrepreneurial mindset will support the evolution of LPL’s brand strategy as the firm grows SAN DIEGO – March 18, 2024 – LPL Financial LLC today announced Christa Carone has joined the firm as Executive Vice President and Chief...
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3 ways conversion marketing improves your business—and 3 strategic steps
So, you’ve put together an in-depth, strategic marketing plan that you love. You’ve included everything from content to link building, SEO, and email marketing. You’ve even got a brilliant influencer marketing plan in place bringing in leads. But, for some reason,...
7 comms agencies that can help boost your digital marketing ROI
Have you finally decided to leverage the expertise of professional digital marketing agencies to help you boost your online presence? Well, I think that’s a great idea! However, with so many agencies out there to choose from, how will you identify the best digital...
The Abbi Agency Provides $100,000 in Marketing Services to Nevada GrantLab Through ‘Do Good Sh*t’ Program
With efforts to increase federal funding in Nevada, the partnership showcases the agency’s commitment as a B Corp organization by providing year-long pro bono marketing and PR services LAS VEGAS, Nev. (March 21, 2024) – The Abbi Agency, an integrated marketing agency...
Beloved Boston News Anchor, Liam Martin, Joins Newsmaker Marketing as Partner and Chief Marketing Officer
WBZ-TV’s Martin joins Founder & CEO Jackie Bruno and Partner & President Rachel Robbins to lead one of the fastest-growing agencies in Boston, further strengthening the agency’s journalistic expertise and storytelling skills, and enhancing clients’ public...
Tapping the advantages of influencer marketing and PR for CBD brands
In the ever-expanding world of CBD (cannabidiol) products, getting noticed can be tough. That's where influencer marketing and public relations come in. These two strategies offer CBD brands unique opportunities to connect with consumers, build trust, and stand out in...
PR renaissance: Embracing authenticity in today’s dynamic marketing landscape
At a recent PRSA-LA event, I gathered with industry insiders and engaged in spirited discussions on the evolving role of public relations in the age of AI. As I spoke with one fellow PR professional, we arrived at a shared realization: PR is experiencing a resurgence...
The benefits of outsourcing marketing—and how to implement it into your business
If you’re struggling to fill marketing positions or meet your marketing goals, it might be time to look at the benefits of outsourcing marketing. Outsourcing marketing is quickly becoming recognized as a viable way for startups and SMEs to execute sophisticated...
C.A. Fortune Announces Monumental Transaction with SRW Agency, Creating a National Powerhouse in Consumer Brand Sales and Marketing
CHICAGO, March 11, 2024 /PRNewswire/ -- C.A. Fortune, a privately-held, leading national consumer brand sales and marketing agency, is thrilled to announce its largest transaction to date with SRW, a specialized food and beverage agency known for its award-winning...
Ruder Finn Acquires New York Based Digital Marketing Agency Flightpath
NEW YORK – 03/11/2024: Leading communications and marketing consultancy, Ruder Finn, announced today the acquisition of Flightpath, an award-winning New York-based digital marketing agency. This acquisition further builds on Ruder Finn’s expansion of the agency’s...