Throughline Group, a premier public speaking and media training firm led by deeply experienced trainers and journalists, announced the addition of Emmy Award-winning news broadcaster David Shuster. He will serve as Senior Media and Presentation Coach.
Shuster is best known for his work at NBC News and MSNBC, where he hosted his own news shows and served as the primary backup host for “Countdown with Keith Olbermann” and “Hardball with Chris Matthews.” Shuster anchored the channel’s prime time coverage of breaking news stories including politics, natural disasters, and the death of Michael Jackson. As a field correspondent, his assignments included covering the Iraq war, the selection of a Pope, and Hurricane Katrina.
He most recently served as Anchor and Managing Editor for i24News and, before that, as an evening news anchor for Al Jazeera America, where he guided the network’s political coverage.
Throughline launched in April 2019 and is led by Brad Phillips, a former journalist with ABC News’ Nightlineand CNN. Phillips built his previous company, Phillips Media Relations, into one of the most respected media and presentation training firms in the nation. Since 2004, Phillips’ firms have helped thousands of clients prepare for the world’s biggest stages, including a presidential debate, TED Global, and the World Economic Forum in Davos.
“Throughline’s clients have important stories to tell—and I’m delighted that my experience can help them deliver more effective media interviews and presentations,” said Shuster. “Throughline is one of the most talented, reputable, and valuable media and public speaking training firms in the United States. It’s an honor to join them.”
Shuster’s arrival at Throughline reconnects him with former NBC News producer Christina Mozaffari, a partner in the firm. She and Shuster worked as a reporting team at MSNBC’s “Hardball,” covering stories including presidential campaigns, natural disasters, and U.S. military operations in the Middle East.
“It’s great to work with David again,” said Mozaffari. “He is a smart and talented broadcast journalist who is also kind. His integrity matches what we are building at Throughline Group.”
Throughline differentiates itself through deep research into its clients combined with a commitment to long-term success rather than ‘one and done’ trainings.
“For the past 15 years, we’ve focused on growing our firm slowly and deliberately, insisting on quality above scale,” said Chief Executive Throughliner Brad Phillips. “David helps Throughline serve its clients—who are engaged in high-stakes communications—at an even higher level. We’re thrilled to leverage his talent and experience for our clients.”