Keep Communications has been appointed by niix fit, the workout app that blends Pilates, cardio and Barre workouts.
The app is made for women, by women and specifically targets those approaching 40 and beyond to provide the specific knowledge they will need to tackle perimenopause and menopause head on. Keep Communications, headed up by PR and comms expert Matt Williams, will be in charge of developing niix fit’s press and publicity along with managing its digital outreach.
After capitalising on a successful crowdfunding campaign in 2020, the fitness start-up will continue to drive growth for its app amongst a rapidly growing community of women wanting a more personal approach to their health and fitness.